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This assignment represents academics because I had to manually do all of these citations from my resource book. I never had to manually create citations in the past so this demonstrates a big step forward in my academic career.
Marketing Research Assignment:
Identify the demographics of your sample (no names). Gender? Major? Year in School? Organizational memberships? Organizations they plan/hope to join?
Person 1: Male, Mechanical Engineering, First Year, No Current Membership, Hopes to Join bee keeping club Person 2: Female, Pharmaceuticals, First Year, No current membership, No plans to join any organizations Person 3: Male, Biology, First Year, Ski Club, Plans to stay with ski club
2. Have they heard of Clean Up Cincy? If so, what do they know? Generally they had heard of Clean up Cincy but they did not know much other that the fact that they clean up the city of Cincinnati.
3. What would motivate a student group to get involved in Clean Up Cincy? A general trend of the three people I had interviewed is that they didn't care much about the social opportunities or chance to create a national college program. They liked the idea of the service hours and a resume builder is a very important factor that they liked a lot. The free food would get them out there but if the time was later they would be much more willing to attend given that it is a Saturday morning.
4. What would make Clean-Up Cincy a fun community service activity? Everyone of the prompts but the idea of the party after excited them; they said the party sounded "lame". They overall would rather have a lunch provides versus a bagel and some coffee, although the coffee was definitely a plus so maybe find a way to provide the coffee and then a lunch. Competition between groups and the music were both highs to the people I interviewed. The idea of a free t-shirt to the group who collected the most trash would make them work much harder and faster.
5. How do they learn about community service involvement activities? The main source of this information they said comes from Blackboard announcements and some professors will mention things in class.
This assignment represents academics because I had to conduct research for a marketing assignment about the company Clean Up Cincy. I had to talk to three different individuals about the company to see future opportunities for Clean Up Cincy.